Benefits of data-driven business intelligence


To become a data-driven organization, businesses need to be able to access the information that matters and in a format that helps everyone understand with insights to make decisions.

Business intelligence (BI) programs pull in all critical business information into a centralized, intuitive dashboard for end users.

Organizations today are collecting tons of data. But this data often lives in a chaotic framework, between various spreadsheets, systems and applications.

“I receive a lot of data from different departments but I’m unable to use it in a way that matters to me.”

Collecting business information via Excel, manually manipulating data through pivot tables, or sourcing information from multiple systems, is an antiquated process of data collection. And, it limits the type of intel that you can derive from your data.

“I receive a lot of useless data with a lot of inconsistency. Having to clean that data in Excel on a weekly basis is a laborious and time consuming process.”

Companies looking to improve customer acquisition strategies need to promote offerings to the right person at the right time.

“We need a holistic view of the customer in order to cross-sell to our clients and improve customer service.”

Data must be managed effectively in order to support an organizational strategy.

What is a BI platform?

Business intelligence (or BI) is a technology- driven process with robust features that support an organization’s BI strategy. BI combines business analytics, data management, data mining, data visualization, data tools and data architecture to help organizations make data-driven decisions.

Business intelligence can help companies make better decisions by showing present and historical data within their business context. Analysts can leverage BI to provide benchmarks to make the organization run more efficiently and spot market trends to increase revenue. Used effectively, the right data can help with anything from compliance to sales to hiring.

How does a BI software program help your business?

  • Access automatic, real-time business metrics
  • Identify ways to increase profit
  • Analyze customer behavior
  • Compare data with competitors
  • Discover issues or problems
  • Track performance
  • Optimize operations
  • Predict success
  • Spot market trends

What are the benefits of BI?

  • Accelerate and improve decision making
  • Optimize internal business process
  • Increase operational business efficiency
  • Generate new revenue
  • Gain a competitive advantage over competitors
  • Identify market trends and spot business issues to resolve
  • Reduce manual intervention in data processing and analysis to reduce the risk of error

Analytics Intell provides end-to-end solutions for organizations to integrate data intelligence and infrastructure. Our specialists work with your organization to identify the right platforms that work or develop customized software to achieve your desired business results.

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